Your friendly neighborhood Ecuadorian

Chad Johnson, I hope you took notes.

The one thing we haven't seen so far this World Cup is an innovative goal celebration. Typically in soccer the creative juices get flowing. Players have pretended to pee like dogs, flown like an airplane, and done robot to name a few. They're more expressive and playful than what we see on the field on Sunday's here. They also don't get fined your first born either. We've seen lots of goals but no memorable celebrations until Ecuador's Ivan Kaviedes scores the final goal in Ecuador's win against Costa Rica.

After he scored, he reached into his shorts and pulled out a yellow mask which he promptly pulled over his head. Wearing mask after a goal? Brilliant!! I laughed because it was bizarre and so original. At first my reaction was he sort of looked like a wrestler in Jack Black's new movie "Nacho Libre". If only he picked up a teammate and pretended to body slam him. I may have laughed till…well…you know. Then I find out it was actually a yellow Spiderman mask. If he's really Spiderman is it fair for him to compete? One can argue he should be fighting crime in Ecuador but World Cup soccer games have stopped wars before. How powerful is that? Take that Spiderman.

This had nothing to do with a new form of advertising to promote Spiderman 3. Nor is this Spidey's alter ego, Cheesy. Instead the wearing of the mask had emotional significance.

His masked-man stunt was a tribute to Otilino Tenorio, a team-mate killed in a car crash three days after he played for his country in a friendly last year. Tenorio, whose nickname was "Spiderman", used to pull the mask from his shorts during his goal celebrations.

A touching tribute to put the finish touches on a miracle run for Ecuador going into the 2nd round. My Spidey senses say Ecuador will pull off another upset.

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